is a footwear collection inspired by an optimistic Korean saying “꽃길 만 걷자” spoken as words of encouragement, to celebrate one’s success, or leave behind one’s sorrows. It holds the meaning of “I wish the best for you” or “look forward to the road ahead”.
Everyone, regardless of their age, reminisce about their childhood - of certain objects or vivid memories that links to the idea of childhood. “𝓬𝓸𝓽𝓮𝓰𝓲𝓵” is dedicated to the younger version of me & the child still in me. For her, and others who desire to express their playful younger self, to freely walk on flower roads. ✿ ✿ ✿
Julia Baek, a South Korean artist and designer, was raised in both southern California and Beijing. Growing up in a constantly changing multi-cultural environment, she believes she did not have the opportunity to cherish her childhood moments to the fullest. She finds inspiration from aspects of her childhood through her eyes.
She loves to incorporate motifs of playfulness into her work because not everything has to be so serious. She enjoys working with color and experimenting with new unusual materiality. With a background in menswear design, Julia discovered a newfound love for footwear design during Covid19 and is interested in further exploring the different aspects of footwear.